Australia's taxi app / reconstructed homepage
Taxis you can count on.
Before rideshare became ordinary, goCatch connected passengers directly with nearby taxis — live location, a known driver, and payment inside the app.
available taxis / live
Request a nearby taxi without working through a call centre.
See the car approach and know who is picking you up.
A complete trip from booking through to payment.
Direct communication when the pickup needed a little context.
my part in it
A real-world system, moving through a city.
I led product and engineering through a formative stretch of goCatch. The interesting work lived between the screens: location, dispatch, payments, driver supply, and the sharp edges that appear when software meets a person waiting on a kerb.
It was an early lesson in building for consequence. A button could move a car across Sydney, but only if the whole system earned trust.
- chapter
- 2011—2015
- focus
- product + engineering
- context
- transport / location / payments